AZ brings in a new shirt sponsor in the shape of Unibet

AZ brings in a new shirt sponsor in the shape of Unibet

The gambling company Unibet recently received a license from the Dutch Gaming Authority (Ksa). The platform will soon be launched, but the gambling company has already achieved the necessary results in the field of sponsorship.

Ajax and Unibet

Unibet has signed a sponsorship deal with seven soccer clubs from the Eredivisie and the Keuken Kampioen Divisie. In addition, the famous gambling company will be seen on the shirt of the soccer club AZ from next season. The Alkmaar club had been looking for a new shirt sponsor for some time, since AFAS Software decided to withdraw, reported

Ajax chooses Ziggo as shirt sponsor

The new legal gaming provider was already active in the Netherlands prior to legalization. Hence the gambling company had to take a seat on the penalty bench and was only eligible for a license in 2022.

Ajax and Unibet also signed an agreement, but not as a shirt sponsor. The Amsterdam club recently announced that it has already secured a new shirt sponsor in Ziggo. Ajax and Ziggo signed a deal for three seasons.


The Swedish gaming provider Unibet is known as one of the most successful gambling companies in the world. The company based in Malta is part of Kindred Group. In addition to Unibet, the listed company also manages several other gaming sites. Unibet currently has around 13 million players and is known for its wide casino games selection and simple interface.

Ajax and Unibet

There are also some alternatives available to Unibet. The player can already go to, Jack's Casino Online, Bet365 and Holland Casino Online. Obviously, the player must be at least 18 years old to be able to create an account with a legal gaming provider.



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